The high cost of initiative campaigns

Washington can pretty much count on a multimillion-dollar battle on a statewide ballot measure every fall. This year is no exception. Supporters and opponents of Initiative 522, which deals with labeling of certain processed foods, already have pulled in around $4 million combined before the campaign ramps up. Will having millions assure victory? More often than not the side which shells out the most money succeeds, whether it’s passing or defeating a measure. Here are some highlights of initiative campaign spending since 1973, when the state first required public disclosure.

Most spending in support

Regardless of outcome

1. $20,115,326

Initiative 1183 (2011)

Privatize liquor sales

$12,351,656 spent by opponents

Yes: 58.7% No: 41.3%

2. $16,042,629

Initiative 1107 (2010)

End sales tax on candy and soda

$426,828 spent by opponents

Yes: 60.4% No: 39.6%

3. $14,784,515

Referendum 74 (2012)

Same-sex marriage

$2,975,561 spent by opponents

Yes: 53.7% No: 46.3%

4. $11,401,371

Initiative 1240 (2012)

Charter schools

$724,167 spent by opponents

Yes: 50.7% No: 49.3%

5. $9,513,197

Initiative 330 (2005)

Healthcare liability reform

$6,168,557 spent by opponents

Yes: 43.3% No: 56.7%

6. $6,259,692*

Referendum 48 (1997)

Publicly financed sports stadiums

$729,747 spent by opponents

Yes: 51.1% No: 48.9%

* Excludes $4.2 million paid by Paul Allen for cost of the special election

Most opposition spending

Regardless of outcome

1. $12,351,656

Initiative 1183 (2011)

Privatize liquor sales

$20,115,326 spent by supporters

Yes: 58.7% No: 41.3%

2. $11,526,117

Referendum 67 (2007)

Insurance reform

$3,912,555 spent by supporters

Yes: 56.7% No: 43.3%

3. $9,170,339

Initiative 1100 (2010)

Privatize liquor sales

$6,062,834 spent by supporters

Yes: 46.6% No: 53.4%

4. $6,639,957

Initiative 892 (2004)

Expand non-tribal gambling

$1,063,839 spent by supporters

Yes: 38.5% No: 61.5%

5. $6,168,557

Initiative 330 (2005)

Health-care liability reform

$9,513,197 spent by supporters

Yes: 43.3% No: 56.7%

6. $6,349,842

Initiative 1098 (2010)

Establish state income tax

$6,423,302 spent by supporters

Yes: 35.9% No: 64.1%

Lowest spending for passage

Successful campaigns

1. $14,006

Initiative 316 (1975)

Mandatory death penalty for first-degree murder

$3,227 spent by opponents

Yes: 69.1% No: 30.9%

2. $20,865

Initiative 345 (1977)

Eliminate sales tax on food

$10,994 spent by opponents

Yes: 54.0% No: 46.0%

3. $46,433

Initiative 601 (1993)

Limit tax increases

$2,050,779 spent by opponents

Yes: 51.2% No: 48.8%

Least spent to defeat a measure

$11,157

Initiative 729 (2000)

Charter schools

$3,250,695 spent by supporters

Yes: 48.2% No: 51.8%

Sources: State Public Disclosure Commission, Secretary of State

Talk to us

> Give us your news tips.

> Send us a letter to the editor.

> More Herald contact information.

More in Local News

Traffic idles while waiting for the lights to change along 33rd Avenue West on Tuesday, April 2, 2024 in Lynnwood, Washington. (Olivia Vanni / The Herald)
Lynnwood seeks solutions to Costco traffic boondoggle

Let’s take a look at the troublesome intersection of 33rd Avenue W and 30th Place W, as Lynnwood weighs options for better traffic flow.

A memorial with small gifts surrounded a utility pole with a photograph of Ariel Garcia at the corner of Alpine Drive and Vesper Drive ion Wednesday, April 10, 2024 in Everett, Washington. (Olivia Vanni / The Herald)
Death of Everett boy, 4, spurs questions over lack of Amber Alert

Local police and court authorities were reluctant to address some key questions, when asked by a Daily Herald reporter this week.

The new Amazon fulfillment center under construction along 172nd Street NE in Arlington, just south of Arlington Municipal Airport. (Chuck Taylor / The Herald) 20210708
Frito-Lay leases massive building at Marysville business park

The company will move next door to Tesla and occupy a 300,0000-square-foot building at the Marysville business park.

A closed road at the Heather Lake Trail parking lot along the Mountain Loop Highway in Snohomish County, Washington on Wednesday, July 20, 2023. (Annie Barker / The Herald)
Mountain Loop Highway partially reopens Friday

Closed since December, part of the route to some of the region’s best hikes remains closed due to construction.

Emma Dilemma, a makeup artist and bikini barista for the last year and a half, serves a drink to a customer while dressed as Lily Munster Tuesday, Oct. 25, 2022, at XO Espresso on 41st Street in Everett, Washington. (Ryan Berry / The Herald)
After long legal battle, Everett rewrites bikini barista dress code

Employees now have to follow the same lewd conduct laws as everyone else, after a judge ruled the old dress code unconstitutional.

The oldest known meteor shower, Lyrid, will be falling across the skies in mid- to late April 2024. (Photo courtesy of Pixabay)
Clouds to dampen Lyrid meteor shower views in Western Washington

Forecasters expect a storm will obstruct peak viewing Sunday. Locals’ best chance at viewing could be on the coast. Or east.

AquaSox's Travis Kuhn and Emerald's Ryan Jensen an hour after the game between the two teams on Sunday continue standing in salute to the National Anthem at Funko Field on Sunday, Aug. 25, 2019 in Everett, Wash. (Olivia Vanni / The Herald)
New AquaSox stadium downtown could cost up to $120M

That’s $40 million more than an earlier estimate. Alternatively, remodeling Funko Field could cost nearly $70 million.

Downtown Everett, looking east-southeast. (Chuck Taylor / The Herald) 20191022
5 key takeaways from hearing on Everett property tax increase

Next week, City Council members will narrow down the levy rates they may put to voters on the August ballot.

Everett police officers on the scene of a single-vehicle collision on Evergreen Way and Olivia Park Road Wednesday, July 5, 2023 in Everett, Washington. (Photo provided by Everett Police Department)
Everett man gets 3 years for driving high on fentanyl, killing passenger

In July, Hunter Gidney crashed into a traffic pole on Evergreen Way. A passenger, Drew Hallam, died at the scene.

FILE - Then-Rep. Dave Reichert, R-Wash., speaks on Nov. 6, 2018, at a Republican party election night gathering in Issaquah, Wash. Reichert filed campaign paperwork with the state Public Disclosure Commission on Friday, June 30, 2023, to run as a Republican candidate. (AP Photo/Ted S. Warren, File)
6 storylines to watch with Washington GOP convention this weekend

Purist or pragmatist? That may be the biggest question as Republicans decide who to endorse in the upcoming elections.

Keyshawn Whitehorse moves with the bull Tijuana Two-Step to stay on during PBR Everett at Angel of the Winds Arena on Wednesday, April 17, 2024 in Everett, Washington. (Olivia Vanni / The Herald)
PBR bull riders kick up dirt in Everett Stampede headliner

Angel of the Winds Arena played host to the first night of the PBR’s two-day competition in Everett, part of a new weeklong event.

Simreet Dhaliwal speaks after winning during the 2024 Snohomish County Emerging Leaders Awards Presentation on Wednesday, April 17, 2024, in Everett, Washington. (Ryan Berry / The Herald)
Simreet Dhaliwal wins The Herald’s 2024 Emerging Leaders Award

Dhaliwal, an economic development and tourism specialist, was one of 12 finalists for the award celebrating young leaders in Snohomish County.

Support local journalism

If you value local news, make a gift now to support the trusted journalism you get in The Daily Herald. Donations processed in this system are not tax deductible.