The Herald of Everett, Washington
Customer service  |  Subscribe   |   Log in or sign up   |   Advertising information   |   Contact us
HeraldNet on Facebook HeraldNet on Twitter HeraldNet RSS feeds HeraldNet Pinterest HeraldNet Google Plus HeraldNet Youtube
HeraldNet Newsletters  Newsletters: Sign up  Green editions icon Green editions

HBO sells reruns to Amazon Prime

SHARE: facebook Twitter icon Linkedin icon Google+ icon Email icon |  PRINTER-FRIENDLY  |  COMMENTS
By Joe Flint
Los Angeles Times
HBO has cut a deal to sell reruns of many of its hit shows to Inc.’s Prime Instant Video platform.
Among the programs that will be made available on Amazon’s Prime Instant Video streaming service are “The Sopranos,” “Six Feet Under,” “The Wire,” “Girls” and “Veep.” The agreement also covers HBO’s miniseries including “Band of Brothers” and original movies such as “Game Change.”
As part of the pact, HBO’s online streaming service HBO Go will also be available on Amazon’s new Fire TV settop box that is due to launch at the end of the year. HBO shows will be available on Prime Instant starting May 21. Terms were not disclosed.
The exclusive partnership is something of an about-face for HBO, a unit of Time Warner Inc. In the past, the company has indicated it was not interested in selling its content to online subscription services such as Netflix and Amazon, which it saw as competitors.
However, HBO already has a long relationship with Amazon. HBO Go is available to Kindle users and Amazon also sells DVDs of HBO shows.
By selling reruns of popular shows to Amazon, HBO is also potentially causing some pain for Netflix, which is seen as a much bigger threat than Amazon.
The sale is indicative of how the rerun marketplace has shifted in the last few years. In the past, HBO sold old episodes of its shows to basic cable networks such as A&E and TBS.
But those networks are making more original content and the appetite for HBO’s leftovers has faded.
Story tags » Television

More Entertainment Headlines


Weekend to-do list

Our to-do list full of ideas for your weekend


Share your comments: Log in using your HeraldNet account or your Facebook, Twitter or Disqus profile. Comments that violate the rules are subject to removal. Please see our terms of use. Please note that you must verify your email address for your comments to appear.

You are logged in using your HeraldNet ID. Click here to update your profile. | Log out.

Our new comment system is not supported in IE 7. Please upgrade your browser here.

comments powered by Disqus