BlackBerry wins order for 3,000 smartphones

TORONTO — BlackBerry has secured an order for 3,000 of its BlackBerry 10 smartphones from Canadian Tire Corp., the biggest corporate purchase on record for the devices.

Canadian Tire, the sporting-goods and auto-parts retailer, will begin distributing the touch-screen Z10 and newer Q10 models to employees later this month at its namesake superstores as well as its financial-services unit and Sport Chek and Sports Experts chains, it said Friday in a statement.

BlackBerry is counting on big corporate orders for the Z10 and Q10, which has a physical keyboard, to fuel a sales recovery and claw back market share from Apple and Samsung Electronics. While the Z10 drew praise from critics for its multitasking software and virtual keyboard, BlackBerry shares have fallen on concern that sales and marketing by mobile-phone carriers aren’t living up to expectations.

Krista Seggewiss, a BlackBerry spokeswoman, declined to comment on whether the Canadian Tire deal was the biggest BlackBerry 10 order announced by a corporate customer.

BlackBerry said that it sold about 1 million Z10 phones last quarter, roughly in line with analyst estimates. The Z10 went on sale in the U.S. in late March, after becoming available more than six weeks earlier in the U.K. and Canada.

Rogers Communications Inc. and other Canadian carriers have begun taking pre-orders for the Q10 and the device will be available in stores in “coming weeks,” Rogers said April 9. No U.S. carrier has yet given a timing for a debut.

Last month, BlackBerry said one of its “established partners” had placed an order for 1 million BlackBerry 10 phones. That purchaser was a mobile-device distributor, according to research firm Detwiler Fenton &Co.

More in Herald Business Journal

Peoples, HomeStreet banks bump lowest salaries after tax cut

The banks with Snohomish County branches will raise minimum salaries for employees to $15 an hour.

Electroimpact cuts Mukilteo staff by 9 percent

“What we’re missing now is a monster anchor project,” the company’s VP said.

Exotic animals find compassionate care in Bothell (video)

At the Center for Bird and Exotic Animal Medicine, vets treat snakes, hedgehogs and even kangaroos.

How can you tell if you are getting good financial advice?

Assume that it’s still the same buyer-beware market that has always existed.

Amanda Strong (left) tries on an Angel of the Winds Arena hat as she and Courtney Brown hand out gift bags after the renaming ceremony Dec. 13 in Everett. The new name replaces the Xfinity name. (Andy Bronson / Her file)
Angel of the Winds to break ground on $60M casino expansion

“We think we’re on the cusp of becoming a major resort.”

In this Dec. 20, 2017, photo, a clerk reaches to a shelf to pick an item for a customer order at the Amazon Prime warehouse, in New York. (AP Photo/Mark Lennihan, File)
Amazon’s potential HQ2 sites leaves many cities disappointed

And yet, some municipal leaders are looking at the bright side of being rejected.

How do you retrieve an errant Boeing 737 from a muddy slope?

Turkish authorities used cranes to lift a plane that skidded off a runway.

Don’t take economic forecasts to the bank — or the casino

Air travel delays could spur a rebirth of passenger rail service.

Emirates orders 20 more Airbus A380 jumbos, saving program

The Dubai carrier also has options to buy 16 more. The program seems safe until 2029.

Most Read