Facebook’s Timeline ‘unliked’

By Walter Pacheco The Orlando Sentinel

ORLANDO, Fla. — As Facebook continues to roll out Timeline, its boldest layout change, most users — at least those in the United States — made it clear they are not pleased, a new poll by SodaHead shows.

SodaHead, an online community that has content on technology, business, movies, celebrity gossip, and politics among other topics, polled 1,327 online users in January, when Facebook announced it would unleash the massive overhaul “within a few weeks.”

Users’ opinion: Disappointment.

The poll showed 70 percent of Facebook users want the social network to dump Timeline, while only 20 percent said they liked it.

Timeline turns Facebook users’ personal profiles into a literal timeline of their lives, allowing users to annotate it with photos, video and posts.

A total of 30 percent of Facebook users between the ages of 18-24 were receptive to the change.

The dislike for Timeline was equal across both genders. A total of 77 percent of men and women said they did not like Timeline.

But the poll showed that most users outside the U.S. — where Facebook is growing exponentially — are more likely to adopt Timeline without much fuss.

The U.S. is the largest Facebook market with more than 279 million users, a report by Socialbakers shows. While Facebook lost a little over a tenth of a percent of its users in the past three months, other countries are showing significant gains.

India, which has the second-largest market after the U.S., grew to 43 million users — a 14 percent gain from late last year. Brazil, which ranks at No. 4, increased by 24 percent to nearly 38 million users.

Speaking of layout changes, Facebook recently changed the way photos are displayed.

Facebook photos are now larger. Captions and comments appear to the right of the photo, instead of below the picture. The change is similar to how Google+ displays photos and comments.

Hovering over the image shows the “like” and tag options, but these also appear to the right of the image, just above the comments feed.

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(c)2012 The Orlando Sentinel (Orlando, Fla.)

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