A clip from SpongeBob Squarepants singing “Sweet Victory” saw a huge increase in streaming after being shown during the Super Bowl halftime show. (Napoleon)

A clip from SpongeBob Squarepants singing “Sweet Victory” saw a huge increase in streaming after being shown during the Super Bowl halftime show. (Napoleon)

The bigger winner of the Super Bowl? SpongeBob Squarepants

The animated character’s song “Sweet Victory” saw a 566 percent streaming increase after the game.

  • By Brian Niemietz New York Daily News
  • Sunday, February 10, 2019 1:30am
  • Life

By Brian Niemietz / New York Daily News

Upon further review, the big winner of Super Bowl 53 was SpongeBob Squarepants.

Following an eight-second clip of the animated character singing “Sweet Victory” during the halftime show, the silly song saw a 566 percent increase in streaming.

In the two days leading up to the big game, “Sweet Victory” streamed 64,000 times, according to Billboard. That number skyrocketed to 310,000 plays over the two days following the Super Bowl.

The widely panned halftime show centered around a lackluster performance by faux-funk pop band Maroon 5 and also included appearances by rappers Big Boi and Travis Scott.

Top acts like Rihanna, Jay Z and Cardi B reportedly declined to perform in support of exiled football player Colin Kaepernick, who hasn’t played a game in the NFL since kneeling during the National Anthem to protest police brutality in 2016.

SpongeBob SquarePants was added to the halftime lineup following an online petition asking event organizers to honor the cartoon’s creator, Stephen Hillenburg, who died Nov. 26 due to complications from ALS.

“Sweet Victory” was featured on a 2001 episode of SpongeBob SquarePants called “Band Geeks.”

Other performers from the halftime concert saw an uptick in downloads, too. Maroon 5’s entire song catalog got a 38.3 percent jump in streaming while Big Boi’s cover of the Outkast song “The Way You Move” was up 74 percent. “Sicko Mode,” performed by Scott, saw only a 1 percent jump in streams.

Here are the lyrics to the song “Sweet Victory”:

The winner takes all

It’s the thrill of one more kill

The last one to fall

Will never sacrifice their will

Don’t ever look back

On the wind closing in

The only attack

Were their wings on the wind

Oh the daydream begins

And it’s sweet, sweet, sweet victory, yeah!

And it’s ours for the taking

It’s ours for the fight

In the sweet, sweet, sweet victory, yeah!

And the world is last to fall

Talk to us

> Give us your news tips.

> Send us a letter to the editor.

> More Herald contact information.

More in Life

Provided by Bridges Pets, Gifts, & Water Gardens.
Discover where to find the best pet supplies in town

Need the perfect store to spoil your furry friends? Herald readers have you covered.

VW Jetta SEL is a sedan that passes for a coupe. Photo provided by Volkswagen U.S. Media.
2025 VW Jetta Offers Greater Refinement, Technology And Value

A Perfect Choice For Small Families And Commuters

2025 Land Rover Range Rover Velar (Photo provided by Land Rover).
2025 Range Rover Velar SUV tends toward luxury

Elegant styling and a smaller size distinguish this member of the Land Rover lineup.

Honda Ridgeline TrailSport photo provided by Honda Newsroom
2025 Honda Ridgeline AWDt: A Gentlemen’s Pickup

TrailSport Delivers City Driving Luxury With Off-Road Chops

Photo provided by Subaru.
Subaru Forester is all-new for 2025, a sixth generation

The enduring compact SUV is sleeker but doesn’t ditch its original rugged looks.

(Getty Images)
Stacked and packed: Best sub sandwich spots in town

Craving a delicious sub sandwich? Where will you go first? Let’s find out.

Pippin the Biewer Terrier sits in the lap of her owner Kathy West on Monday, May 20, 2024, at West’s home in Marysville, Washington. (Ryan Berry / The Herald).
Top 3 pet grooming places in Snohomish County you’ll love

Looking for the perfect place to treat your furry friend? We have the answer for you.

Children fish in the water and climb near the renovated boat launch at Kayak Point Regional County Park on Friday, June 14, 2024, near Stanwood, Washington. (Ryan Berry / The Herald)
Reconnect with nature: Best campgrounds and RV parks to explore

Herald readers voted the top three spots for your next outdoor adventure

A couple stands on a large piece of driftwood in the wind at Mukilteo Lighthouse Park on Friday, Jan. 4, 2018 in Mukilteo, WA. There is a small craft advisory in effect until 10 pm Friday. (Olivia Vanni / The Herald)
Chasing sunsets: The best spots to watch the day’s end

Looking for the perfect place to catch a stunning sunset? Herald readers have you covered.

2025 Subaru WRX (Photo provided by Subaru).
2025 Subaru WRX replaces former TR trim with new tS model

The rally-inspired sport compact sedan is an ongoing favorite among enthusiasts

CX-90 With Three-Rows photo provided by Mazda USA Newsroom
2025 CX-90 Is A Stylish, Fun-To-Drive Package

Inline 4-Cylinder Hybrid Includes Plug-In Electric Option

Edmonds
Almost forgotten Tacoma artist exhibiting in Edmonds

Beulah Loomis Hyde died in 1983. A first-of-its-kind retrospective is open at Cascadia Art Museum until February.

Support local journalism

If you value local news, make a gift now to support the trusted journalism you get in The Daily Herald. Donations processed in this system are not tax deductible.