Archie-Veronica wedding story line irks collector

DALLAS — When comic book store owner Dave Luebke heard that after 67 years, the carrot-topped everyman of the comic world, Archie, was proposing to va-va-voomy rich girl Veronica instead of girl-next-door Betty, he decided to protest by selling his copy of the series’ rare first issue.

Luebke’s Archie Comics No. 1 is expected to sell for around $30,000 when Dallas’ Heritage Auction Galleries offers it today.

“Betty is it. Not Veronica,” said Luebke, whose Richmond, Va., store has more than 1 million comics in stock. “This is serious.”

And, he said, 99 percent of his customers agree that perky, blond Betty is the clear choice over shiny dark-haired Veronica in the seemingly never-ending love triangle.

“It’s amazing how many stories they’ve gotten out of this over the years,” said Barry Sandoval, Heritage director of operations of the comics division.

The Archie Comics Web site shows Archie proposing to Veronica on bended knee on the cover of No. 600, which hits comic book stores Wednesday. That begins a six-issue story arc that takes place in the future — when the perpetual high schoolers have graduated from college, said Victor Gorelick, editor-in-chief of Archie Comics.

He said people all over the world are reacting to Archie’s choice and “mostly everyone feels bad for Betty.”

For those heartbroken by Archie’s choice, Gorelick remains coy, advising: “I just tell them to stick with it. Read through it and you’ll see what happens. A lot happens. A lot goes on.”

The Archie Comics Web site shows the proposal issue is followed by an issue with a cover featuring the couple at the altar, Veronica proclaiming “I do!” and Archie saying “Do I ever!” In the next issue, twins are on the way.

After the six-issue story arc, the gang will return to high school, Gorelick said.

Tom Michael, a teen comics collector from Iola, Wis., has a feeling all might not be what it seems.

“I have a feeling that the last issues will have him asking Betty to marry him,” Michael said.

Sandoval, who said Luebke’s No. 1 is in excellent condition, suspects Luebke’s reason for selling might have a bit more to do with the money than anger.

Luebke concedes that the economic downturn was a factor, but he said his outrage on behalf of Betty is real.

Talk to us

More in Local News

Photo by Kira Erickson/South Whidbey Record
Freeland resident Kevin Lungren has been commuting to the office using his paddleboard. It's a commute he can do in all seasons and just about any type of weather, except wind.
Whidbey commuter paddleboards his way to work in all seasons

The financial advisor says he’s only fallen off his board twice in the past five years.

Photo by Heather Mayhugh
Stuart Peeples demonstrates how to enter Heather Mayhugh's wheelchair van. In recent months, while navigating the new Mukilteo ferry terminal, Mayhugh has struggled to unload her clients who need access to the restroom.
People with mobility issues find new ferry terminal lacking

Some disabled folks say not enough thought went into improving the Mukilteo facility’s accessibility.

Temporary Lake Stevens Library to open this summer

The location will serve as the Sno-Isle branch until the proposed civic center campus is complete.

$500,000 available for Edmonds nonprofits

Organizations can apply for Edmonds Rescue Plan funds until Aug. 20.

Parts of Snohomish County under weekend heat advisory

Monroe and areas of the county near the Cascades were expected to see highs in the 90s.

Marysville man wins $100,000 in military vaccine lottery

Carmen S., who served in the Vietnam War, claimed his $100,000 cash prize this week.

Tirhas Tesfatsion (GoFundMe) 20210727
State AG says it can’t investigate Lynnwood Jail death

Tirhas Tesfatsion’s family pushed Lynnwood leaders for an independent inquiry. Her death was ruled a suicide.

Family and friends gather at the waters of the Skykomish River at Eagle Falls in memorial of Devin Shelby Thursday afternoon Index on July 29, 2021. Devin Shelby drowned at Eagle Falls and his body has not been recovered. (Kevin Clark / The Herald)
The Skykomish took him. His parents want him to be the last

A year ago, Devin Shelby drowned at Eagle Falls. His body was never found. His family still grieves.

County lost 100 aerospace manufacturing jobs in June

At 6.1%, Snohomish County has the sixth-highest unemployment rate in Washington.

Most Read