Business Laughs – August 2008

  • Friday, August 1, 2008 2:05pm

Could having a sense of humor actually increase profitability? The answer, according to a newly launched website from The Corporate Jester, Jeff Rogers, is a resounding yes!

Top Fortune 500 Companies, including Bank of America, General Motors, Home Depot, McDonald’s, Motorola, PepsiCo and Pfizer agree.

His newly launched Web site, www.thecorporatejester.com, shows organizations how to engage and energize their workforces with humor.

Rogers, a professional host/emcee, keynote speaker, actor and writer, brings more than 20 years experience to the corporate stage. His award-winning creative company, The Corporate Jester, Inc., has become a trusted partner for companies looking for new ways to reach higher levels and achieve ambitious goals.

Rogers believes a major profitability indicator is how much fun a company is willing to have at their own expense.

“Senior executives don’t need to be stand-up comedians; that’s my job as host,” says Rogers. “But the level to which they are willing to ‘play’ on stage is a good indicator of their character and the company culture as a whole. Find out more about how Rogers uses skits and humor, at company employee meetings for instance, to let the power of laughter create good feelings and team work. Quite simply, he connects with audiences to make meetings and events fun, educational and memorable.

— John Wolcott,

SCBJ Editor

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