Food rules
Published 10:49 pm Wednesday, July 28, 2010
Who needs a Viking or a Wolf? For some serious cooks, only the colorful kitchen ranges of the 1950s will do.
A smaller culinary cult prefers the harvest gold electric stoves of the 1970s. It claims that, just as a cast-iron pan is the only appropriate cookware for paella, a harvest gold Hotpoint is the only proper appliance for the preparation of Noodle Roni Parmesano.
No tongue: Bystanders are more willing to attempt CPR if they can just press on the chest and skip the mouth-to-mouth, according to new research.
As expected, the findings did not apply to a control group whose members were asked to perform CPR on Angelina Jolie and George Clooney lookalikes.
Frontiers of marketing: Many consumers can be induced to buy products that have been branded as underdogs, a study says.
So don’t laugh — that scrappy Procter &Gamble dares to dream big. With a little luck and a lot of hard work, who knows what it can achieve?
