Joining the Sound Publishing Family in 2013, The Daily Herald brings more than 100 years of service to Snohomish County as a provider of local news, information and advertising.
Snohomish County has experienced rapid growth in the past two decades and continues to grow both in population and economic output. Snohomish County enjoys a broad mix of public and private companies, from agriculture and natural resource based industries to world leading aerospace and biotechnology companies. Aerospace manufacturer Boeing is both the largest employer and largest private employer in the county while Naval Station Everett leads public employers.
Readership and Circulation
Daily – 50,000
Daily – 20,000
Print Display Advertising
Print display advertising delivers high value and excellent results for businesses big and small – just as it always has. When you place your advertising in one of Sound Publishing’s community newspapers, you know your message will reach a loyal readership, active and engaged in the community around them.
Readers look to our community newspapers for the information they need to select the best goods and services for their families. And with community newspapers’ unmatched “read time,” you know your message will be seen and shared throughout every household.
Carrie Radcliff, Advertising Director
1800 41st Street, S-300, Everett, WA 98203
Box 930, Everett, WA 98206
Snohomish County’s #1 News and information source!
Reach Snohomish County’s rapidly growing digital community with your marketing message. Our local audience is highly engaged with our award-winning site. More than 550,000 users rely on HeraldNet.com for the latest news, sports, opinion, entertainment and shopping information every month.
48% have a college education.
49% are white collar employees.
65%+ income over $50,000.
Main Site: Over 2.5 million page views
550,000 Unique users.
HeraldNet.com Advertising opportunities
Run-of-Site Advertising: Reach a large or targeted audience, tailored to your budget.
Premier Advertising: High-Impact premium creative packages are available.
Mobile: Reach our growing audience on the move! Apps for iPhone, iPad and Android. Geo targeting and micro sites available.
Email Marketing: Reach new customers with highly effective targeted email campaigns. 100% opt-in and CAN-SPAM compliant database ensures inbox delivery. Reach Snohomish County and beyond with over 250 targeting options.
Targeted Audience: Display ads can be targeted to serve impressions based on your chosen criteria. Find customers closest to you using geographic preferences. Domain geographical targeting, day of week, or time of day.
General Ad Requirements:
- We accept GIF, JPEG, Rich Media (Flash) & Third Party Served ads.
- 30-second maximum for any animation or video ad.
- Creative with a white background must have a minimum 1-pixel border to differentiate.
- Any sound must be user-initiated (defined as a click and not a mouseover or rollover)
- The Flash frame rate must be less than 18 frames per second; 12 frames per second is preferred.
- Maximum file sizes: 250k for GIF or JPEG, 1mb for Rich Media (Flash)
- Client provided files must be static.jpg images and either include open/close text in top right hand corner – or leave room in their design for it to be added during coding process. (Applies only to push-down creative)
- No maximum looping.
Over 85 percent of our community newspaper readers check the classified ads, and 73 percent of customers report a satisfactory/excellent response to classified ad.
Choose from an array of services offered. Sell or buy merchandise, recreational vehicles. Find or advertise pets, and services. Find garage sales in your area. Place legal notices, celebrations, announcements, obituaries and more. Buy or sell real estate and autos.
Real Estate Advertising
If you are a real estate professional looking for complete marketing solutions, contact us. We offer a variety of ad packages for sale or rent. Place showcase home or open house ads with us.
Are you a hiring professional wanting to reach a large number a candidates? We have a solution for you!
Lia Toupin, Recruitment Solution Specialist
Are you looking to sell cars? We have solutions for you!
Cam Wilson, Multimedia Advertising Consultant
Carrie Radcliff, Advertising Director
Recognized nationally and regionally for outstanding journalism.
At Sound, we remain dedicated to covering stories that touch the lives of our readers in each community. No one else reports down to the neighborhood.