Muggles might mumble something about money versus magic when reading a review by the Associated Press that notes, “The shopping opportunities are so extensive — from broomsticks ($250 to $300) to magic wands ($28.95) and Gryffindor scarves ($34.95) — that it feels at times like the whole park is for sale.” Someone knows how to concoct a consumer spell.

With fans of the “Twilight” vampire book/movie series already making pilgrimages to rainy Forks, where the moody, brooding action takes place, a Vampiring World of Edward Cullen mini-park, or perhaps super-park, surely is in the works. With such an attraction, the former “Logging Capital of the World” can complete its transformation to “Vampire Capital of the World.”

(An image Transylvania has been trying to shed for decades. A Romanian tourism website doesn’t mention the V-word, but rather describes Transylvania as “a legendary land” and “by far the most romantic and inspiring of Romania’s provinces.” It does note that: “A trip to take from Brasov is to the castle of Bran, supposed to have been the home of Prince Vlad Tepes, who inspired Dracula’s legend.” A bran-eating, un-dead beast of the night. That is scary.)

The hotel’s website tells us: “This downtown New York City hotel opens with unfettered views of the rising Freedom Tower and National 9/11 Memorial &Museum. Located at the southern edge of the World Trade Center rectangle, the World Center Hotel is convenient to all downtown businesses and historic sites.”

The need to move forward is understood, and we can’t let terrorists change how we live, etc. But the hotel’s cheery promotional copy seems to assume that the meaning behind those unfettered views can be locked away with other valuables in the hotel’s safe. This approach has to be the marketing tactic, because anything else might make it a little difficult to sleep at night, not a great selling point for a hotel.