State wine association renamed as Washington Winegrowers

Published 1:30 am Friday, February 17, 2017

The Washington Association of Wine Grape Growers has unveiled its new identity at its annual meeting in Kennewick.

The organization rebranded as the Washington Winegrowers Association or Washington Winegrowers for short. The change is part of a comprehensive brand evolution process with a new name, tagline and logo, all mission-driven. The branding process began nearly two years ago.