Photo illustration of My Curse Purse creator and owner Sandy Boo with her “When It Rains It F-ing Pours” umbrella. All visible f-words have been digitally removed from this photo. (Olivia Vanni / The Herald)

Photo illustration of My Curse Purse creator and owner Sandy Boo with her “When It Rains It F-ing Pours” umbrella. All visible f-words have been digitally removed from this photo. (Olivia Vanni / The Herald)

The f-word: Everett woman turned frustration into fashion

The longtime social worker figured why not turn @$#*%! into $$$. She started My Curse Purse.

EVERETT — Some people like saying the f-word.

Sandy Boo likes wearing it.

What’s up with that?

The four-letter word is woven into her socks. It’s embellished on her backpack and on her shopping totes.

“The baggers at Safeway say, ‘Where’d you get that?’ ” she said. “The TSA agents always laugh.”

Boo, 50, a career social worker, also has aprons, umbrellas, scarves, sunglasses and cellphone covers adorned with her favorite expletive. She designs the merchandise for her sideline business, My Curse Purse.

“I wanted a purse that had the f-word all over it, that’s how I got started,” she said. “I have a mouth like a sailor.”

She figured, why the @$#*%! not?

“I decided I am going to take this curse word and make it attractive and put it on pretty things,” she said.

The $70 purse also has polka dots. On most items, the pattern of profanity is discreet, not glaring. The word is barely obvious on the $16 sunglasses, unless you get really close. On the $20 socks, though, it’s clear as hell.

F-word only. No substitutions. No flipping, frigging, fricking, freaking, feck, fudge, flaming.

It’s not about fornication, it’s about fashion. According to the internet and my ears, it is one of the top swear words people say.

The f-wares are sold online and at shows, such as this Saturday’s NerdFaire in Lynnwood, a mini con for all the things nerdy and geeky.

Boo started My Curse Purse after her mom died in 2018, as a kind of catharsis to help deal with her grief.

“I was a burned-out social worker,” she said.

Boo worked for the Veterans Administration in her home state of Virginia and later in Loma Linda, Calif. She transferred to the Seattle VA in 2017 with her husband, Dave McCalley, who does home remodeling. The garage of their Everett home is a division of his and her very different stuff.

“This had been formulating in my mind for years. I was thinking of a purse and that’s it. After I got the pattern done on the computer I was placing it on different items I was like, oh, this had endless possibilities,” she said.

“I wasn’t surprised,” her husband added.

He is her roadie at events, not her model.

“I don’t use the bags,” he said.

A neighbor’s dog wears one of the f-word bandanas, but Boo hasn’t accessorized her three cats — yet.

It’s all perfectly legal, no matter how many legs the wearer has.

In 1971, the U.S. Supreme Court decided that the public display of the word is protected under the First and 14th amendments and cannot be made a criminal offense. In 2012 it was listed, for the first time, in the Merriam-Webster’s Collegiate Dictionary.

It’s not allowed on FCC-governed TV during certain hours, and it’s rare to find it in mainstream papers in its true form. Editors fear all the phone calls they’ll get (even ones who say it a lot). Please call me instead.

Boo said the hard part was finding somebody to fabricate her items. She was turned down several times before she found a Mukilteo business.

“I said, ‘Hey, before we go any further, do you have any problems printing profanity?’ And he said, ‘F no,’ ” she said.

Weekends are spent at vendor events, peddling her posh profanity. She has a sign that says, “Items on this table contain profanity.”

She will be at the Stop & Shop Valentine’s Bazaar at the Marysville Boys & Girls Club on Feb. 9.

“I’ve gotten turned away from events,” she said.

My Curse Purse even has competition of sorts. Knotty Nest, a Gold Bar vendor, sells mugs and dish towels with adult humor.

“We’re friends,” Boo said.

Buyers are mostly women, she said. Moms get things for their teen daughters. One woman got sunglasses to wear at her assisted living community home. An Iowa nurse bought socks for the care team of an f-bomb dropping cancer patient to celebrate his final chemotherapy.

“Last year, my first full year, I did around $10,000,” she said.

She returned to her career field by day, working at a psychiatric center.

Boo said her use of the word has increased since she started the biz.

“Not as a stream of cussing coming out of my mouth. It’s more of a matter-of-fact thing because I have to explain all of this to people,” she said.

Andrea Brown: abrown@heraldnet.com; 425-339-3443. Twitter: @reporterbrown.

More in Local News

Shirley Nysether died Sept. 28, 2019. In her memory, the Nysether Family Foundation has donated more than $270,000 to the Assistance League of Everett.
Gift of more than $270,000 secures Assistance League’s home

The Nysether Family Foundation donation pays off a loan for the nonprofit that runs Operation School Bell.

Dan Bates / The Herald 
                                Contractor Rob Enge (left) attaches a chain to a roll of heavy cable as Kody Brooks approaches to help carry it with a tractor Tuesday outside the Snohomish Carnegie Library The original building begins to look more and more like it did before an annex was added in the 1960s.
Annex removed from Snohomish’s 100-year-old Carnegie library

The brick structure was attached to the library in the late 1960s. Workers tore it down Tuesday.

Lynnwood nursing assistant charged with manslaughter

Sunkyoung Oh’s defense called the charges “baseless,” “baffling” and a “travesty of justice.”

Stranded neighborhood near Monroe prepares for the worst

Three landowners agreed to a temporary road on their property as residents brace for more mudslides.

Front Porch

EVENTS Teen STEM projects Teens are invited to experiment with electronic circuits… Continue reading

Will Boy Scout bankruptcy sweep abuse cases under the rug?

38 scouting officials in Washington were known to be a danger to kids, including one in Everett.

They’re rolling in the dough and preventing a trade war

Day 39 of 60 of the 2020 session of the Washington Legislature in Olympia.

Meet the newest Daily Herald reporter, Rachel Riley

In this episode of “Herald Headlines,” Executive Editor Phil O’Connor interviews a new staffer.

‘Sexually violent predator’ won’t be living on Whidbey Island

After 20 years on McNeil Island, Curtis Brogi wanted to move to Oak Harbor. He’ll end up in Tacoma.

Most Read