Founder and CEO of Bumble, Whitney Wolfe Herd, speaks during the TIME 100 Summit in New York on Tuesday. (AP Photo/Richard Drew)

Founder and CEO of Bumble, Whitney Wolfe Herd, speaks during the TIME 100 Summit in New York on Tuesday. (AP Photo/Richard Drew)

Tired of being deluged with unsolicited nudes?

Bumble says ‘Private Detector’ will protect you.

  • Taylor Telford The Washington Post
  • Friday, April 26, 2019 7:00am
  • Business

By Taylor Telford / The Washington Post

Bumble is stepping up safety precautions on its popular dating site with a new feature that will shield users from, uh, junk mail.

Bumble’s ‘Private Detector’ will use artificial intelligence to tackle the scourge of unsolicited nude photos — a problem that disproportionately affects women on dating apps, through texts and social media.

A 2017 survey from YouGov found that more than half of all millennial women had received an explicit image electronically, and that more than 75 percent of these recipients had not sought them out. (Interestingly, less than 25 percent of men surveyed admitted to having sent such photos.)

The algorithm behind ‘Private Detector’ recognizes and blurs lewd images with 98 percent accuracy, Bumble said, and flags them for users. The user can then decide whether to block or report the image.

The feature also prevents explicit images from being uploaded to user profiles. The feature will be available on Bumble in June, and on other apps under parent company Badoo, such as Chappy and Lumen.

“The sharing of lewd images is a global issue of critical importance,” Badoo chief executive Andrey Andreev said in a news release. “It falls upon all of us in the social media and social networking worlds to lead by example and to refuse to tolerate inappropriate behavior on our platforms.”

The feature is an extension of existing technology Bumble uses to identify and block photos of firearms and shirtless mirror selfies, which are banned on the app, according to reporting by Inc.

Bumble CEO Whitney Wolfe Herd, who also founded the dating app where women have to initiate contact, wants to do more than police the app. She has been working with Texas lawmakers to advance a bill that would make sending unsolicited “sexually explicit visual material” a Class C misdemeanor.

Although it might be difficult to track down and punish those who send lewd photos through anonymous methods like AirDrop, the legislation still sends a powerful message that might help moderate such behavior, Kenworthey Bilz, a law professor at the University of Illinois, told Texas Monthly.

“This is a way of stating that this is a behavior that isn’t just obnoxious, but that so violates the norms of what we think is proper that we’re actually going to get the law involved here,” Bilz said. “It’s a way of shaping norms to get this behavior taken more seriously.”

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