Originally published in The Herald’s weekly edition in south Snohomish County, “I Brake for Moms” has been running for 10 years.

Originally published in The Herald’s weekly edition in south Snohomish County, “I Brake for Moms” has been running for 10 years.

Ten years of columns later, a celebration of place, journalism

Jennifer Bardsley reflects on writing 520 installments of “I Brake for Moms.”

A decade ago, on May 16, 2012, I wrote these words:

“My name is Jennifer Bardsley and I am one of those awful Californians you hear about who sells their itty-bitty condo near San Francisco and buys a beautiful house in Edmonds. But it’s OK to still like me because 1) I’m really nice, and because 2) my husband has roots in Edmonds that run five generations deep. I know that readers in Snohomish County will agree with me when I say that circa 1940, or circa 2012, this is a wonderful place to raise kids. I am very excited to give voice to ‘I Brake for Moms.’ My goal is to channel all of the thoughts that you or I might have had while driving our kids to piano lessons, or nearly running somebody over with a gigantic shopping cart at Fred Meyer, and funnel them into a column that is funny, thought-provoking and relatable.”

Ten years later, it’s still a privilege to write for you. The past 520 weeks have changed my life. I’ve gone from a small-town mommy blogger to a sweet romance author whose books have hit bestseller status in four countries. That success comes from me not giving up, but it also comes from you being my audience. I might never have received my first book contract if my agent hadn’t been able to tell that first publisher that I wrote a column called “I Brake for Moms.”

I am extremely grateful to you, and also to Neal Pattison, the former executive editor of the Daily Herald, for giving me the opportunity to do this. Having a writing deadline every single week for 10 years has been challenging, but I’ve never missed a deadline, not even when I broke my wrist or had amnesia. Now, when I read through past columns it’s a history of my family’s life. And who knows, maybe I will take a collection of my first printings and make a “I Brake for Moms” book someday.

Writing this column means walking a fine line to share as much as I can without invading my children’s privacy. There are a lot of funny stories I could have shared but haven’t. There are complaints I might have written but have chosen not to. There are hurts and celebrations that I have kept off the page because they are not my stories to tell. Maybe some day my kids will grow up and write a column about me called “Life With Mom.” If they do, they’d know the drill, never send something to print without first gaining your family’s approval.

Ten years into this, I still believe that Snohomish County is a wonderful place to raise a family. Thank you for being part of mine. Thank you also for reading and subscribing to The Daily Herald. I write fluff for a living, but journalists work their tails off to bring you news that matters. When you support local journalism, you’re protecting democracy, and that’s a great value for every American family to embrace.

Jennifer Bardsley publishes books under her own name and the pseudonym Louise Cypress. Find her online on Instagram @jenniferbardsleyauthor, on Twitter @jennbardsley or on Facebook as Jennifer Bardsley Author. Email her at teachingmybabytoread@gmail.com.

Talk to us

> Give us your news tips.

> Send us a letter to the editor.

> More Herald contact information.

More in Life

Geoff Tate, Jimmy Allen, 9 to 5, and more

Music, arts and more coming to Snohomish County

A male Anna’s hummingbird chirps as it perches in a thorny bush Wednesday, March 30, 2022, along the water at the Port of Everett in Everett, Washington. Anna’s hummingbirds, which measure around 4 inches long and weigh only a few grams, are the most common of four local species and the only hummingbird to remain year-round in the Pacific Northwest. (Ryan Berry / The Herald)
Adopt A Stream hosts hummingbird ecology class

Western Washington University instructor Greg Green will lead a class on hummingbirds on Saturday at the Northwest Stream Center.

The 2026 Mazda Mazda3 compact hatchback has seating for five passengers.
Mazda Mazda3 hatchback is fast, fun and practical

There’s a sedan version too, if you’d rather. The same premium-level qualities are on board with both.

The back patio area and deck on Oct. 23, 2025 in Mukilteo, Washington. (Olivia Vanni / The Herald)
$6 million buys ‘Wow’ and a gleaming glass mansion in Mukilteo

Or for $650,000, score a 1960s tri-level home on Easy Street in Everett. Dishwasher included.

Oven-Roasted Chicken Shawarma. Food stylist: Hadas Smirnoff. (Linda Xiao/The New York Times)
Five weeknight dishes: Creamy butternut squash noodle soup, shrimp and bacon burritas and more

Here’s something I’ve never done until now: plan ahead for the holidays.… Continue reading

Silas Machin, 13, uses a hand saw to make a space for a fret to be placed during class on Oct. 7, 2025 in Lake Stevens, Washington. (Olivia Vanni / The Herald)
Kids at play: Lake Stevens middle-schoolers craft electric guitars

Since 2012 students in Alex Moll’s afterschool club have built 100s of custom and classic guitars.

Typically served over rice, gumbo is made with chicken, sausage and the Creole “holy trinity” of onions, bell peppers and celery. (Gretchen McKay/Pittsburgh Post-Gazette/TNS)
Easy, roux-less gumbo features Creole spices, chicken and sausage

Many family dinners are planned ahead of time after pulling a delicious-sounding… Continue reading

Judge invalidates legal rights for Snohomish River approved by voters

Snohomish County Superior Court ruled the initiative granting the river legal rights exceeded local initiative power.

Absolute Zero Earthstar Bromeliad was discovered in a crypt! Its foliage is black with ghostly white striping with sharp edges – be careful! (Provided photo)
The Halloweeniest plants around

This magical month of October is coming to a close, accompanied everywhere… Continue reading

The 2025 Volkswagen ID. Buzz in two-tone Energetic Orange and Candy White paint.
2025 Volkswagen ID. Buzz is an irresistible throwback

The new Microbus maintains charm while piling on modern technology and special features.

These crispy, cheesy chorizo and potato tacos are baked in the oven to achieve an extra crunch. (Post-Gazette)
Crispy oven chorizo and potato tacos are social media darlings

I’m not alone when I say I could eat tacos every day… Continue reading

Marysville Pilchuck High School mural artists Monie Ordonia, left, and Doug Salinas, right, in front of their mural on the high school campus on Oct. 14, 2025 in Marysville, Washington. (Olivia Vanni / The Herald)
Tulalip artists unveil mural at Marysville Pilchuck High School

Monie Ordonia hopes her depictions of Mount Pilchuck and Pilchuck Julia bring blessings and community.

Support local journalism

If you value local news, make a gift now to support the trusted journalism you get in The Daily Herald. Donations processed in this system are not tax deductible.