This is one of the 12 finalists for the Herald Business Journal’s annual Emerging Leaders Award for 2025. The winner will be named at an event on April 8.

Samantha Love, 35

Samantha Love recognized the huge gap in access to autism assessments in Snohomish County and decided to do something about it, particularly during the COVID-19 pandemic.

Her ultimate goal is to create a community in Snohomish County where individuals and their families feel heard, supported and empowered fråom day one.

The autism testing specialist said she has worked with families, schools and community organizations to break barriers, end waiting lists and provide needed services.

”I believe in showing up for people, no matter the challenges they face, and I go above and beyond to ensure that families and individuals feel seen, heard and supported,” she said. “My drive to reduce barriers — whether it’s financial, logistical, or systemic — stems from a deep sense of empathy and a strong belief in equity.”

One example was implementing in-home assessments during the pandemic when families were stuck waiting months or years for help.

“This not only reduced wait lists but also made the process more comfortable for families. My leadership is about showing up, listening and being willing to take action to make a difference,” she said.

Uniquely, Love doesn’t turn anyone away — regardless of their ability to pay.

“I understand that barriers like insurance complications and transportation challenges make it difficult for many families to access the support they need, so I’ve worked hard to remove those obstacles,” she said.

Love said her focus is always on equity and accessibility, ensuring that families from all backgrounds feel supported and, above all, seen.

“Beyond my business, I collaborate with schools to ensure kids have the tools they need to thrive, advocating for neurodiverse individuals every step of the way and giving back with my time and financially as I can, always,” she said.

Love said it comes down to this vision: “Make sure that no individual or family feels stuck, ignored or lost when it comes to accessing support for neurodiverse needs.”

Randy Diamond: 425-339-3097; randy.diamond@heraldnet.com.