Saunders: Tech geeks should leave diversity issues to HR

Employees at tech firm who were pushing equity issues left a rift and departures in their wake.

By Debra J. Saunders / syndicated columnist

The same tactics used to suppress dissent in academia — with the goal of making colleges “safe spaces” that feel “welcoming” to snowflakes — have graduated to the tech world.

Fortunately, rather than let activists do to their startups what they did to academia, some CEOs are fighting back.

This episode begins when a new employee at Basecamp, a Chicago-based software firm, formed a diversity, equity and inclusion (DEI, as it is known) committee to improve workplace diversity.

In short order, the atmosphere at Basecamp became so toxic that management told staff to stop pushing their politics at work.

ADVERTISEMENT
0 seconds of 0 secondsVolume 0%
Press shift question mark to access a list of keyboard shortcuts
00:00
00:00
00:00
 

“No more societal and political discussions on our company Basecamp account,” CEO Jason Fried announced in a blog post. “It’s a major distraction. It saps our energy, and redirects our dialogue toward dark places.”

The Verge’s Casey Newton reported that a third of Basecamp’s roughly 58 employees planned to quit.

The committee then went back in time; to a list started more than a decade ago by customer service workers who found some client names funny. They were the kinds of names, like Mike Rotch, a Basecamper told Newton, that Bart Simpson might use to make prank calls.

Some names were American or European; others were Asian or African. “What once had felt like an innocent way to blow off steam, amid the ongoing cultural reckoning over speech and corporate responsibility, increasingly looked inappropriate, and often racist,” Newton wrote.

The DEI crew demanded a reckoning. Two employees posted an apology for their contribution to the list; it came with an image of the Anti-Defamation League “pyramid of hate” which illustrates how unchecked, biased behavior, including insensitive remarks, can lead to violence, even genocide.

I guess you had to be there, because in the real world a moldy list of names a 13-year-old would find funny does not belong on the same page as mass murder. Period.

From what I’ve seen in the tech world, there’s no shortage of swaggering men who might benefit from being taken down a notch or two, and many of these shops could use different voices. But you don’t make your office “welcoming” by shaming your colleagues for a lame old prank. It makes it look as if you cannot find real injustice.

Having done the right thing but spooked by the publicity, Fried called an all-hands meeting on Zoom and apologized for mangling the rollout.

Big mistake. On the call, head of strategy Ryan Singer challenged a DEI booster’s assertion that we live in a white supremacist culture. Singer promptly was suspended and put under investigation.

Later, Singer resigned; probably because he didn’t want to work in a place where you can’t say America isn’t all a racist country. By that standard, Vice President Kamala Harris couldn’t work at Basecamp.

Irony is dead. The diversity mob kicked out the one guy who thinks differently. They don’t want diversity. They want people who may look different but think just like them.

So, kudos to Basecamp for announcing it will return DEI to human resources, where it belongs. Amateur hour is over.

Some who participated in the call told Newton they were so upset that they were crying and screaming at their screens.

I could go on about how coddled tech workers make more money than waitresses and enjoy benefits not seen on the factory floor; so, yes, they look a tad out of touch with the proletariat on this one.

No doubt they meant well and started with legitimate goals about improving the workforce. But then it turned ugly. When adults tried to explain how grown-ups work, they proclaimed themselves as victims.

From the outside, they look crybabies.

Maybe Basecamp is not the place for them. But if they are truly interested in working in a melting pot with people from different backgrounds and levels of education, if they seek a place committed to helping ethnic minorities and women move up the ladder, then they’ve had the answer before them all this time. They can join the military.

Recruiters are very “welcoming.” And they might even grow up.

Debra J. Saunders is a fellow at the Discovery Institute’s Chapman Center for Citizen Leadership. Email her at dsaunders@discovery.org.

Talk to us

> Give us your news tips.

> Send us a letter to the editor.

> More Herald contact information.

More in Opinion

toon
Editorial cartoons for Thursday, May 22

A sketchy look at the news of the day.… Continue reading

A visitor takes in the view of Twin Lakes from a second floor unit at Housing Hope’s Twin Lakes Landing II Wednesday, Feb. 22, 2023, in Marysville, Washington. (Ryan Berry / The Herald)
Editorial: Housing Hope’s ‘Stone Soup’ recipe for community

With homelessness growing among seniors, an advocate calls for support of the nonprofit’s projects.

Comment: Cuts to science grants threat to our health, economy

Federal funding through the National Science Foundation has provided countless benefits to our lives.

Return of salmon after dam removal proves it works

A truly inspiring article published on May 7 in The Oregonian offers… Continue reading

Cuts to scientific research cut us off from solutions

Where to start with the actions Donald Trump has taken which worry… Continue reading

Comment: The gift 747 was only one problem in Mideast trip

Along with the thinly veiled bribe, came a shift to excuse the region’s autocratic monarchies.

Goldberg: Trump-backing Christians accuse Jews of antisemitism

There’s something off about Project Esther’s tagging of American Jews as supporters of Hamas.

Wildfire smoke builds over Darrington on Friday, Sept. 11, 2020 in Darrington, Wa. (Olivia Vanni / The Herald)
Editorial: Loss of research funds threat to climate resilience

The Trump administration’s end of a grant for climate research threatens solutions communities need.

Sarah Weiser / The Herald
Air Force One touches ground Friday morning at Boeing in Everett.
PHOTO SHOT 02172012
Editorial: There’s no free lunch and no free Air Force One

Qatar’s offer of a 747 to President Trump solves nothing and leaves the nation beholden.

The Washington State Legislature convenes for a joint session for a swearing-in ceremony of statewide elected officials and Governor Bob Ferguson’s inaugural address, March 15, 2025.
Editorial: 4 bills that need a second look by state lawmakers

Even good ideas, such as these four bills, can fail to gain traction in the state Legislature.

toon
Editorial cartoons for Wednesday, May 21

A sketchy look at the news of the day.… Continue reading

Burke: Don’t let Trump & Co. get away with ‘no comment’ on outrages

For the tiring list of firings, cuts, busted norms and unconstitutional acts, hold them accountable.

Support local journalism

If you value local news, make a gift now to support the trusted journalism you get in The Daily Herald. Donations processed in this system are not tax deductible.